Free: The Future of a Radical Price

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  1. Free: The Future of a Radical Price
    Julien Chaumond: julien bought Free: The Future of a Radical Price :

    Le livre n'est malheureusement pas (plus) gratuit, mais il a le mérite de montrer que l'innovation dans les business models existait avant le Web (même si on en voit de plus en plus d'exemples sur le Web), et que c'est un levier marketing hyper puissant.

    Wednesday, 27-Apr-11 08:22:19 UTC · view on Twitter

    Product Information

    Free Following his "New York Times" bestseller, "The Long Tail, Free" is another look at the radical new way business is done. . . . [It] shows a new economic model that goes way beyond the old concepts of free with purchase' or loss leaders'.--Will Baillett.

    Author : Chris Anderson

    Label : Hyperion

    Manufacturer : Hyperion

    Studio : Hyperion

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