Buy-In: Saving Your Good Idea from Getting Shot Down

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    Buy-In You've got a good idea. How do you move forward and get it through to actually make a positive change? How do you keep your good idea from getting shot down by naysayers, obfuscators, and other critics? This book distils the various ways that people criticize and undercut good ideas. Full description

    Author : John P. Kotter

    Label : Harvard Business School Press

    Manufacturer : Harvard Business School Press

    Studio : Harvard Business School Press

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